The quest for nostalgia

by Josh del Pino   I’ll never forget my first car – a 1975 Ford Falcon XB, made famous by the iconic Mad Max films. People would often come over for a chat while I was filling up at a petrol station just to reminisce about when they or their family owned the iconic Falcon.

Why do smart people do dumb things?

It seems like almost every day a well-known public figure says or does something that causes us to wonder “what were they thinking?” Sometimes these things appear really out of character. Then there is the reputation rebuild. So why do smart people do dumb things? Our friends over at Spin Sucks discuss the issue.  

How to win PR with one letter

by Dean Stacey   The PR boffins at Qantas will be giving themselves a hearty pat on the back this week after helping push the story of 10-year-old Alex Jacquot, the self-appointed founder and CEO of his very own airline. For those who missed the now viral story, young Alex penned an “adorable” letter to

Surviving the social media minefield

by Stefani Ferrante   We all dread the thought of a social media crisis. Though unfortunately in today’s corporate environment, organisations face a greater risk of suffering brand and reputation damage on social media than anywhere else. It’s a bold, wild, largely unregulated world, where heavily opinionated keyboard warriors can cause havoc with very little

The New Encryption Laws

This week in federal parliament important legislation was passed which will change the way information is shared. The New Encryption laws will certainly impact the media and other industries, as Apps like WhatsApp and Wickr have long been used by whistle-blowers. But they have also been used by terrorists and extremists to coordinate and plan

Why would I talk to the media if I have nothing to hide?

It’s one of the most common questions we are asked. Why would I ‘fuel the fire’ by talking to a journalist when my organisation has done nothing wrong? While you might think this is a sensible approach, it is important to remember you don’t have a voice in a conversation you’re not part of. See the

What is the Biggest Mistake Clients Make?

Over the years, the team at gtmedia has seen many clients make mistakes when it comes to managing their brand and reputation. Our team discusses the biggest mistakes they’ve seen while on the job.

The quest for nostalgia

by Josh del Pino   I’ll never forget my first car – a 1975 Ford Falcon XB, made famous by the iconic Mad Max films. People would often come over for a chat while I was filling up at a petrol station just to reminisce about when they or their family owned the iconic Falcon.

Why do smart people do dumb things?

It seems like almost every day a well-known public figure says or does something that causes us to wonder “what were they thinking?” Sometimes these things appear really out of character. Then there is the reputation rebuild. So why do smart people do dumb things? Our friends over at Spin Sucks discuss the issue.  

How to win PR with one letter

by Dean Stacey   The PR boffins at Qantas will be giving themselves a hearty pat on the back this week after helping push the story of 10-year-old Alex Jacquot, the self-appointed founder and CEO of his very own airline. For those who missed the now viral story, young Alex penned an “adorable” letter to

Surviving the social media minefield

by Stefani Ferrante   We all dread the thought of a social media crisis. Though unfortunately in today’s corporate environment, organisations face a greater risk of suffering brand and reputation damage on social media than anywhere else. It’s a bold, wild, largely unregulated world, where heavily opinionated keyboard warriors can cause havoc with very little

The New Encryption Laws

This week in federal parliament important legislation was passed which will change the way information is shared. The New Encryption laws will certainly impact the media and other industries, as Apps like WhatsApp and Wickr have long been used by whistle-blowers. But they have also been used by terrorists and extremists to coordinate and plan

Why would I talk to the media if I have nothing to hide?

It’s one of the most common questions we are asked. Why would I ‘fuel the fire’ by talking to a journalist when my organisation has done nothing wrong? While you might think this is a sensible approach, it is important to remember you don’t have a voice in a conversation you’re not part of. See the

What is the Biggest Mistake Clients Make?

Over the years, the team at gtmedia has seen many clients make mistakes when it comes to managing their brand and reputation. Our team discusses the biggest mistakes they’ve seen while on the job.

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